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Motif is a loyalty insights agency. We believe that loyalty is the strongest predictor of how to retain customers, acquire new ones and increase the amount they’re willing to spend, and we can prove it.

Our loyalty metric is defined by its five building blocks, with each block contributing to the business outcomes mentioned above...

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INTRODUCING MOTIF MEETS

This year, we're proud to be launching our first podcast series, Motif Meets.

We’ll be having conversations with some of the leading lights in the field, finding out what loyalty looks like to them.

Join us as we lift the lid on loyalty, delving into discussions that promise to open your eyes to the importance of customer loyalty in today’s world.

Listen here.
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ONLINE QUALITATIVE RESEARCH

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What doesn't kill you makes you stronger

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Quite right too! – and here at Motif we’re going further, thinking about how we can harness some of the peripheral effects of the crisis to connect with consumers.

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DON'T GROW UP - IT'S A TRAP!

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In our teens we all grew-up with mates who were achingly cool and a bit wild – maybe we were cool and wild once ourselves! But what happens to these teenage tearaways whose daring edginess made them so exciting to be around?

Read more.
 
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We’ve been successfully partnering with businesses for nearly three decades.

Our insight is valued across a range of sector, and our average client tenure is 10 years.

 
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